Specialism
Project type
Insights
Tools

An elegant addition to a long-established local pub, creating space for a stylish boutique apart-hotel

Location

Trafalgar Road SE10

Local Authority

Greenwich Council

Plot Type

Urban

Project Type

Extension, property conversion

Accomplishment

Planning permission for upward extension, first floor rear extension and conversion of the building into a 10-room apart-hotel (C1 use class)

Services by Urbanist Architecture

Project architect, planning consultant, lead consultant

Collaborators

t16, RIDA

Team
Sky Moore-Clube
Nicole Guler
Robin Callister

Challenge

Our clients hoped to transform the tired rooms above their 1930's pub in Greenwich into a boutique apart-hotel, adding an upward storey extension and a first-floor rear extension. They sought to create a charming hotel catering to visitors and students, enhancing the building while respecting the area’s character. Despite this, the project received 28 objections, making our task considerably more difficult.

Approach

We conducted thorough research into the architectural history of the site and area, incorporating the greatest elements of earlier versions of the pub. Our design included arches in the new mansard roof and retained the simple 1930s elegance on the first floor. We also added tiles on the ground floor to reflect the tradition of tiled British pubs.

Solution

Despite the many objections, we successfully secured planning permission by demonstrating that the project did not constitute a change of use, as the apart-hotel fell under the same C1 use class as the existing rooms. The redesigned building features generously sized rooms with en-suite bathrooms and kitchenettes, suitable for extended stays. The new design perfectly bridges the scale between neighbouring buildings and revitalises the pub, contributing positively to the community and local heritage.

Before & After

Architectural drawing of the existing ground floor plan for a mixed-use development in Greenwich, featuring detailed outlines of room layouts, door placements, and structural elements.
Location

Trafalgar Road SE10

Local Authority

Greenwich Council

Plot Type

Urban

Project Type

Extension, property conversion

Accomplishment

Planning permission for upward extension, first floor rear extension and conversion of the building into a 10-room apart-hotel (C1 use class)

Services by Urbanist Architecture

Project architect, planning consultant, lead consultant

Collaborators

t16, RIDA

Team
Sky Moore-Clube
Nicole Guler
Robin Callister

Related projects

Explore our portfolio of similar projects

Ready to unlock the potential of your project?

We specialise in crafting creative design and planning strategies to unlock the hidden potential of developments, secure planning permission and deliver imaginative projects on tricky sites

Write us a message
Decorative image of an architect working